Zefir, a leading property technology company, has appointed Tony Hagnere as Product Lead (VP Product equivalent). With over a decade of experience in product management across startups and dynamic environments, Tony brings expertise in product vision, strategy, and agile organisation.

Prior to joining Zefir, Tony joined as BackMarket’s first Product Manager and ended up leading product strategy as well as the entire Product team (group of 40+). He also held key positions at vente-privee (now Veepee), where he spearheaded product management and development initiatives, driving growth and innovation.

Tony’s diverse background encompasses digital marketing, mobile project management, and international marketing strategy from his tenure at Ubisoft and other organisations. His leadership and strategic insights are set to bolster Zefir’s product development and market positioning.

Commenting on the appointment, Zefir’s CEO Rémy Fabre expressed his enthusiasm for the expertise Tony would bring and the potential growth this hire would drive. Based in Paris, Tony will lead Zefir’s growing the product team, focusing on enhancing user experiences and advancing Zefir’s technological capabilities.

Tony’s appointment marks a significant milestone in Zefir’s mission to revolutionise the property market through innovative product-led solutions.

The assignment was led by Thomas Chorliet, Managing Partners, Faraday Partners.